Do You Need Both 2D AND 3D Floor Plans?

Comparing 2D & 3D Floor Plan Renderings: Which One is Best for Your Apartment?

 

When it comes to marketing apartments, having visually appealing and informative floor plans is crucial. Two of the most popular types of floor plans are 2D and 3D renderings. In this article, we’ll compare these two options to help you decide which one is best for your apartment community.


What are 2D and 3D Floor Plans?

Before we dive into the pros and cons of each option, let’s first define what 2D and 3D floor plans are. A 2D floor plan is a flat, two-dimensional representation of an apartment layout. On the other hand, a 3D floor plan shows the apartment in three dimensions, providing a more realistic and immersive experience.

2D Floor Plan Rendering

When it comes to 2D floor plans, they offer several benefits to apartment marketers. Let’s take a closer look at the pros:

Far Less Costly: One of the most significant advantages of 2D floor plans is their attractive cost. They are perfect for communities with many unit types, providing prospects with a general idea of room locations and dimensions while having minimal impact on the marketing budget.

Faster Delivery Times: Since 2D floor plans are far more simplified, the turnaround time is much shorter compared to 3D renderings, usually within a week. This is an excellent option for multifamily professionals who want to a low-cost, high ROI solution.

Easy To Read: 2D floor plans are simple and minimalistic, making it easier for your audience to get a better sense of how a unit is designed.

3D Floor Plan Rendering

3D floor plans are becoming increasingly popular in the multifamily industry, with the ability to provide a more immersive experience for prospects. Here are the benefits of 3D floor plans:

True Scale Representation: 3D floor plans provide valuable insights into how a space can be utilized. The virtual staging is proportional to real-life dimensions, allowing prospects to easily envision their future living spaces.

Versatility: 3D floor plans are not only functional, but also aesthetically pleasing. They can be easily promoted on your website, in listings, on social media, etc., providing more visibility and engagement.

Customizable Decor: Unlike 2D floor plans, 3D floor plans allow for virtual staging, providing the ability to showcase furnishings and decor in a visually appealing way. At Digital-X, we take it a step further by offering custom colors and interior finishes.

Conclusion

In conclusion, both 2D and 3D floor plans offer advantages when it comes to marketing apartments. Do you need both??  2D floor plans are budget-friendly, have a quicker turnaround time, and are straightforward. On the other hand, 3D floor plans provide customizable staging, insight into spatial proportions, and are perfect for promotional use.  Both 2D and 3D plans compliment each other nicely and many marketing teams do pair them together for maximum benefit.  While having both is certainly not a requirement, if budget allows, it definitely won’t hurt!

At Digital-X, we specialize in delivering quality floor plans for your community. Contact us today to schedule a demo and get complete pricing for our floor plan services.